Dr. Philip Kotler has authored or co-authored dozens of leading books on marketing. The list below features some of his most recent and popular titles.
Market Your Way to Growth: 8 Ways to Win
Winning at Innovation: The A-to-F Model
Marketing 3.0: From Products to Customers to the Human Spirit
Up and Out of Poverty: The Social Marketing Solution
Chaotics: The Business of Managing and Marketing in the Age of Turbulence
Marketing Management (13th Edition)
Principles of Marketing (13th Edition)
Ten Deadly Marketing Sins: Signs and Solutions
According To Kotler: The World's Foremost Authority On Marketing Answers Your Questions
B2B Brand Management
Marketing Professional Services - Revised
Marketing Moves: A New Approach to Profits, Growth & Renewal
Lateral Marketing: New Techniques for Finding Breakthrough Ideas
The Marketing of Nations
Building Global Biobrands : Taking Biotechnology to Market
High Visibility: Transforming Your Personal and Professional Brand
Copyright © 2001-2012 Kotler Marketing Group, Inc. All rights Reserved.
