Dr. Philip Kotler has authored or co-authored dozens of leading books on marketing. The list below features some of his most recent and popular titles.
Chaotics: The Business of Managing and Marketing in the Age of Turbulence
Marketing Management (12th Edition) (Marketing Management)
Principles of Marketing, 12th Edition
Ten Deadly Marketing Sins: Signs and Solutions
According To Kotler: The World's Foremost Authority On Marketing Answers Your Questions
B2B Brand Management
Marketing Professional Services - Revised
Marketing Moves: A New Approach to Profits, Growth & Renewal
Lateral Marketing: New Techniques for Finding Breakthrough Ideas
The MARKETING OF NATIONS
Building Global Biobrands : Taking Biotechnology to Market
High Visibility: Transforming Your Personal and Professional Brand
