Upcoming Defending Price™ Programs –
Automotive & Commercial Vehicle
Suppliers
to
the automotive and commercial vehicle industries
face a challenging
sales
environment. Defending Price™
training equips you with proven skills and tools
for defending the value of your products and
services. View
full program brochure (pdf)...
To
register
for one of our 2019-2020 programs, please click on the
location that you would like to
attend.
This training
program can also be conducted
on-site at your facility. To learn more about
what we offer and how we
can help, contact
us.
|
|
|
 |
Suppliers from
North America, Europe, Africa, and Asia Pacific :
- 84 of the top 100 suppliers in North
America
- 77 of the top 100 suppliers in EAME
- 7 of the top 10 suppliers in Japan
- Over 600 suppliers in total
|
 |
|
 |
Suppliers that
have invested in the Defending Price training are
able to negotiate
more effectively. They are able to:
- Discount less often then their peers
- Realize higher gross margins
- Pass 75-99% of their raw material cost
increases on to their customers
|
|
 |
 |
"Worthwhile at
twice the price."
-
Brad Murphy, Director,
Business Development
GKN Driveline
"Solid
industry examples. Digs deeper than most
'Value-based Selling'
training. Gets into the nuts and bolts of how to
really do it."
-
Louis J. Bogart, VP Sales & Marketing
Borg Warner Torq Transfer Systems
"Interesting; good
exercises & many examples of how various
suppliers
have handled difficult negotiations."
-
Claudio Magnano, Sales Manager, Lear
"This seminar
provides a systematic approach. The software tool,
exercises, and tips
are down-to-earth and ready to use!"
-
Dominique Burgeff, Sales Manager
Saint-Gobain
|
|
|
 |
|
|
|
|
